a cookbook from which you cannot cook

According to decide whether we will ever be willing to eat meat from the lab, Next Nature thinks we first have to get a little creative and explore this world of in-vitro meat. So in order to provoke this discussion about the future of meat, a cookbook from which you cannot cook was created. Continue Reading →

In vitro-meat

As the planet’s population speeds up towards 9 billion, it is impossible to continue consuming meat like we do today. An often heard argument for eating meat: it provides nutritious proteins that cannot be entirely supplied by vegetarian alternatives.  If we still continue to eat a lot of meat, there should be a solution. Well, here it is; in-vitro meat, also known as cultured meat, test tube meat. In-vitro meat is an animal flesh product that has never been part of a complete, living animal. Some scientists are convinced that in-vitro meat is the future. Continue Reading →


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